The Importance of Understanding Chinese Business Culture

China: what are the sales ladies doing in the public space?

(By Brian Su) Do you really understand Chinese culture and business norm as well as everyday practices?  Have you thought about the differences between Chinese business world and ours? Do you know "contracts" in China really do not mean a whole lot!  Do you know sometimes "Yes" means "NO"!  I am pretty sure you heard from Chinese emigration agents that they loved your project, but actually never took on your project. How do you make your best judgement and decisions to safeguard your best interest in the Chinese marketplace?

Understanding Chinese culture is very critical when conducting business in China or communicating with Chinese business executives, if you have no clue about the way they are thinking, how can you expect to your deal sealed?  My two cents: if you do not have much time, then take a couple hours a week to learn a few Chinese words and read some magazines/books about China and Chinese culture; at least you are up to date about Chinese market. For more information about doing business in China, sign up our upcoming workshop now.